Tanyarin

About

Tanyarin is a specialist surface-finishing and decorative wall & floor company with over 15 years of experience in both interior and exterior applications. They provide creative and high-quality finishing solutions, including stucco, polished plaster, limewash, microcement, special paint, gilding, and 3D wall textures, all designed with environmental and health considerations in mind. 

Client Objective

The client wanted to modernize its brand image to reflect premium craftsmanship and enhance its online presence in the B2B sector (architects, interior designers, hospitality projects). They also aimed to generate qualified leads from project-based customers who require surface-finishing solutions.

Our Approach

We completely overhauled Tanyarin’s social-media strategy and digital-ad presence:

  • Developed a sleek, modern visual identity aligned with premium finishing work.
  • Created consistent content (photography, video, copy) that showcased the craft, texture, and sophisticated design of the surfaces.
  • Executed performance advertising campaigns targeting B2B decision makers (design firms, hospitality specifiers) to drive qualified leads into their enquiry funnel.
  • Optimised ad creatives and placements to emphasise the uniqueness of Tanyarin’s offerings (eco-friendly, bespoke textures) and to build credibility in the marketplace.

Outcome

  • Tanyarin experienced a marked improvement in the quality of leads from their target B2B segment. Enquiries from design & hospitality project clients increased.
  • The brand’s digital image was elevated to match its high-end product positioning, resulting in stronger brand perception and improved market credibility.
  • Social media content became more polished and aligned with the aesthetic of premium surface-finishing, which in turn enhanced Tanyarin’s professional appeal among architects and specifiers.

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Ready to Be the Next Success Story?

Let’s turn your ideas into campaigns that work. Whether you need a rebrand, a full-funnel marketing strategy, or a show-stopping website. we’re here to make it happen.

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